So that you can invest in your marketing knowing that for every £1 you invest, you are going to get £5 to £10 back…
How do you decide whether to invest your hard-earned cash and time in a specific form of marketing? You get proof of concept first.
In this video, I am going to tell you about one of the most important skills in marketing.
GAINING PROOF OF CONCEPT
Proof of concept is without a doubt one of the most important skills for you to learn in this modern digital marketing world we find ourselves in and is just one of over 200 things you will learn if you join RESULTS Mastery.
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Proof of concept is a process to demonstrate the feasibility of an idea or product. It’s crucial as it helps validate your idea, reducing risks before full-scale development.
To gain proof of concept, start with thorough research, build a prototype, test it with a target audience, gather feedback, and iterate to improve the product.
Common challenges include limited resources, unclear goals, and difficulty in testing ideas. Overcoming these requires a focused approach, clear communication, and iterative testing.